Lancaster Ferrari Colchester re-opens

by staff writer JP

An official Ferrari dealership has re-opened in Colchester, making a total of 12 Sales Centres in the UK. Francesco Balli, Regional Manager for Ferrari North Europe said “Ferrari is committed to providing the highest level of customer care and we are delighted to see the Lancasters showroom re-opening here in Colchester as I know we have many enthusiastic clients in the East of England and Kent whose experience with the brand will be enhanced by the new facilities we are opening here today.”

A customer lounge is part of the new showroom which is hoped will inspire creativity and imagination, with the interior design reflecting the craftsmanship and attention to detail synonymous with Ferrari. Also installed is a state-of-the-art car configurator which clients dream up their next car, with examples of  the various exterior colours and interior materials to help make the process an easy as possible.

Chief Executive of Jardine Motors, Mark Herbert also said “Lancaster has represented the Ferrari brand in Colchester since 1976, and we are delighted to continue our special relationship with the Prancing Horse with this latest investment in our facilities. We look forward to welcoming our clients and the local Ferrari Owners Club group to our new showroom and are excited by our continued partnership and future with Ferrari.”